Chaotic Football Association of Indonesia lowered the popularity of ISL (Indonesia Super League)

Value of sponsorship Indonesia Super League (ISL) for next season threatened to fall. Chaotic national football competition sponsor is the reason the number one threat in this country.

Disputes that occurred in the national football this season have negatively impacted the ISL 2010/2011. The main sponsor plans to lower the official sponsor of ISL 2011/2012.

They assess, imaging swooping competition because the management succession of protracted PSSI. Climate commercialization ISL had floated three times the potential effects of FIFA suspend. Indonesia's membership status also threatened suspended again if PSSI Normalization Committee (KN-PSSI) remains legalize the status of George Toisutta and Arifin Panigoro in the May 20 congressional elections later.

KN-PSSI was still being firm with annul a verdict against two of the name. However, the conditions that brought a new dilemma. Implementation of the congress has not been entirely smooth because the Group of 78 (K-78) suggests're forcing two names on the list selected.

Representatives PT Djarum Fatih Chabanto revealed, the value of sponsorship for next season ISL down because of the condition.

"By default, these disputes do not interfere, but imaging the competition down. PSSI chaotic negative effect on competition. -Muddled chaos also creates a vulnerable situation. Value competition next season should ideally come down, "said Fatih, yesterday.

Commercialization value ISL this season actually corrected ride. The number of sponsors rose ISL Rp2, 5 billion from last season so berbanderol Rp40 billion. The increase was similar to the first season ISL which labeled only Rp35 billion. 2008/2009 ISL value was the same as the Main Division of having to pass through the phase test case. However, the main sponsor has not calculate the percentage decline.

"We have not counted the percentage decline. Now the important ISL kelar June. We also should see some additional parameters decline, "he continued.

Fatih added, the percentage decline in revenue stamp will also be calculated from the number of games lost this season. ISL currently lose 50 games or 16% of the total game. Induced decline of PSM Makassar, Persibo Bojonegoro, and Persema Malang.

"Not only the imagery, we also see reductions in the game. We hope the new board knew full football industry, "he continued.

Meanwhile, the CEO of PT Indonesia Joko Driyono League states, disputes about succession in the PSSI will be a turning point in the commercialization aspect of the competition. ISL selling points remain high next season and become a commodity that will be contested.

"Now everything depends on the national soccer players themselves, especially how to condition the organization. But, we are optimistic that ISL will bounce after this situation has elapsed. ISL selling value stable and sponsors must compete to win football Indonesia, "he said.

Posted in: Football